Our Approach – How We Build Your Website

Total Web Design specialises in providing businesses with affordable web development, graphic design, copy writing and photography, and each Total team member is a seasoned specialist with proven experience in his or her field.

We ensure you get the results you want through the unique Total Web Design Seven Step Process:

Step 1. Understand your objectives

We work with you to identify your end goals and expected results. Once we have a clear understanding of your vision, we will focus on delivering that vision.

Step 2. Develop the strategy behind your website

Develop the strategy behind your website A beautifully designed website might be nice, but unless it also has strategically developed content, potential customers will click just away. Through our clear understanding of the buying process we carefully plan the structure of your site working with you to develop content that hits all your prospective customers’ ‘hot buttons’.

Step 3. Graphically design your website

We work with your existing brand to translate that onto your site, ensuring the same look and feel throughout. All our websites are graphically designed before we start the building process, so you get to see exactly what your final website will look like before we start building.

Step 4. Build your website

Like a jigsaw we take your graphic design and content and put your website together. We will allocate you a private a link so you can watch the development of your website from start to finish.

Step 5. Testing and refine

We test and refine your site. When it just perfect, we run your site through a number of validators to ensure your it is verified to CSS and HTML standards (without this your rankings in the main search engines will be jeopardised).

Step 6. Optimise your site

Once your site is verified, we will install basic Search Engine Optimisation (SEO), to ensure you get recognised by the major search engines.

Step 7. Kaizen

A web site is not a static thing, it is a living marketing tool that benefits from a program of continual refinement. We work with you to continually refine your site, making any required amendments and updates. With our exclusive SEO packages we are able to ensure you are climbing the rankings of all the major search engines.